a few things about us
blue button is a growth design studio based in coimbatore, india.
the logo of 'blue button' being in orange color is an ironic nod to a popular yet superficial growth test: changing a button’s color and expecting better results.
blue button’s founder, r k arvind, is its principal growth designer, who will be hands-on and in the trenches on every project.
we are a small studio by choice to make sure every client gets our full attention.
we work async around the world, so no one has to rearrange their day for a meeting.
we use AI to take care of the mundane stuff at work. the thinking is still on us.
blue button is backed by a little savings, hard work and prayers from the founder’s wife.